Rachel Clark from Rachel Jane Design, SEO-savvy web designer.

White Label SEO

Give your customers greater value and make sure their audience can actually find that beautiful website you’ve created for them with my white label SEO services.

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Are you an awesome web designer but get stuck when it comes to SEO?

I can picture the scene. You've created a beautiful website for your client, full of amazing user experience that will proudly showcase their services and convert their browsers into buyers. Winning!

But a couple of weeks after it launches you get the dreaded question... 'Why isn't it showing on the first page of Google yet?'

Cue imposter syndrome and overwhelm from your end as you frantically try and work out how to tackle SEO and give them what they want!

Now, imagine instead you've set the website for SEO from the very start and can happily explain to them with confidence that the website is optimised, and they'll start to see ranking results soon.

The problem? You don't want to learn SEO. You're a designer not a spreadsheet lover, and even the phrase search engine optimisation brings you out in a sweat!

The solution? Hire an SEO-savvy web designer (hi there!) who understands user experience and design, and completes keyword research with this in mind!

The Price The Process Client Results

Enter my White Label SEO Services!

Tailored keyword research to uncover the precise words and phrases your client's dream customers use when searching for their service.

A page-level SEO Strategy telling you which keywords to use on which pages so you can connect your client with their target market.

Reduce your stress levels and take the guesswork out of your SEO efforts so you can start to see real results for your clients and feel confident their websites will be found by Google and their target audience.

With my white label SEO service you can provide the value all your customers are looking for – to see that gorgeous website you've created start to rank on Google.

The Ticket Price

To have your keyword research and page-level SEO Strategy done for you!

$925

(including GST)

What's included:

Four hours of strategic SEO services from your yours truly

Custom keyword research to determine what your client's audience searches for

A full list of up to 800 tailor-made keywords categorised into main topic clusters

Up to 15 cherry-picked focus keywords high-level keywords to match your current site structure

Keyword opportunities identified to help you upsell an expanded website

Page-level strategy outlining which keywords to target on each page with all supporting keywords

Off-page SEO tips and tricks to encourage your client to drive traffic to your website

Video training on how to select keywords for future content and implement everything you’ve learned

A copy of my value-packed SEO Essentials Field Guide to help you apply the SEO correctly.

Access to your very own SEO pro (that's me!) during your website project to answer any questions as you use the strategy and apply it to your client's website.

Book in your whitelabel SEO Service

What's not included in your SEO Strategy:

Content Creation:
That's on you and your client! I highly recommend you use a copywriter to get the best results for your SEO efforts and am happy to recommend you to my legendary SEO copywriter – Renee, at Make Words Work – who I use for all my website projects if you're looking for someone. She's well versed in working with web designers and SEO strategies.

Guaranteed results:
Google's algorithm is full of complexities and changes frequently so I can't guarantee any results for the keywords you're aiming to rank for. There's also a lot of variation when it comes to the keyword difficulty and how competitive your client's industry is. But by investing in SEO and using a targeted strategy (along with a technically sound SEO website) you'll be giving your client the best opportunity to rank! Remember to tell your client that SEO is not a quick fix, it's a long term investment, and they can expect to see results at 6, 12, or 18 months depending on the difficulty of the keyword.

White Label SEO Add-ons

Most small business clients won't necessarily need the competitor analysis, so to keep the white label SEO cost lower I've included this as an optional extra instead. I also work with other web designers on redesign projects and have a fab visual tracking report you can add on to give the extra wow factor to your clients. Prices are inclusive of GST.

Comprehensive competitor analysis

$300

If your client is in a competitive industry and is keen to nab those top spots on the Google search results, it might be worth investing in a competitor analysis. We'll look at their top 5 competitors and check out their SEO tactics: what they're doing right, what they're doing wrong, and where the opportunity lies to hurdle over their online presence. This will help you to see what improvements your client can make to their own content and site structure to give them the best opportunity to rank.

Website Redesign SEO

$175 per hour

What's the biggest stress factor when redesigning a client's website? Maintaining the SEO they've had in place for years... Enter cold sweat. But never fear! I use a range of top-notch SEO software to help you ensure your client has the shortest slump possible by assessing your staging site against their current site pre-launch. This includes redirect mapping, current ranking keywords, maintenance of internal linking, current SEO metadata and a backlink audit. You'll also get a handy checklist for you to use as a guide.

Monthly visual tracking report

$50 per month

Want to give your clients a high end option to view the effects of your SEO and website design efforts? Instead of trawling through data on Google Analytics and Search Console (ain't no one who enjoys looking at that!), give them a pretty package in the (e)mail each month, with gorgeously clear data laid out in charts and understandable layouts. Check out my sparkly SEO reports and yep, we can definitely whitelabel these too!

SEO training session

$925 for a half day

Do you want to improve your knowledge in SEO and feel confident in what you're providing to your clients, ready for when they ask those pesky questions that you just don't know the answers too? Over two 2-hour sessions, I'll walk you through the fundamentals of SEO and how to set your sites up for SEO success. Bring your list of questions to clear up any scary SEO stuff that you've never quite understood, and by the end of our sessions you'll be soaring.

Woman with closed eyes in the forest smiling

Ready to book your first white label SEO project?

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What happy customers say when they don't have to do their own SEO....

“I was blown away with how thorough Rachel was with her SEO research."
Rachel is the queen of SEO! She provided me with a comprehensive report of the key words I need to be using within my content to attract my ideal clients. I was blown away with how thorough Rachel was with her SEO research and all the ways I can incorporate it into my website and all my content - I now have over 100 blog ideas! If you need SEO help, Rachel is your go-to!
Cat Dunn OBM, Melbourne
See the live website

The White Label SEO adventure is perfect for you if...

You're a web designer that wants to incorporate SEO into their services but doesn't have the time (or inclination!) to learn it.

You want to give your clients more value and get their websites ranking on Google but you're not sure how or where to start.

You know your strengths and what you want to do with your time, and SEO ain't one of them, so you want to partner up with someone who can bring this into your business stress-free.

You want to outsource SEO but you don't like the idea of banging heads with someone who doesn't understand the benefits of design and user experience. Which is why an SEO Web Designer (AKA moi!) is a perfect fit for you!

How my white label SEO service works

When I realised what every client wants (to rank on Google), I decided years ago to study SEO and make it a part of my web design package. I'm one of those strange web designers that actually enjoys SEO and all that data-driven fun. And when I realised it was the biggest stress factor my web friends experienced (and after a few request for help!), I decided to create a white label SEO service. Here's some info on how it all works when you embark on an SEO adventure with me!

Submit an Enquiry

To Enter my client process

When you've decided enough's enough of googling how to do SEO (plus you're tired of those scary questions from your client as to why their site's not ranking yet) and you're ready to outsource it, submit an enquiry through my contact form to get the ball rolling.

Book in a time to chat

One Day Later

My appointment scheduler will arrive in your inbox for you to pick a time for our zoom chat so we can discuss your client's project and what you want to achieve with the SEO. This is also a great time to hit me with any SEO questions you have, or how my white label SEO service works.

Receive the Proposal

Same Day

I'll pop the SEO proposal through after our chat with the inclusions. Make sure you select the SEO service, add your details and hit submit!

Contract + Invoice

After you've accepted the Proposal

You know the drill... the next step is to sign the contract I've sent through and pay my 50% commencement invoice to secure your SEO spot on my calendar.

Book your White Label SEO service in!

Once Payment is Received

Once I've received your invoice payment, you'll get my scheduler via email to select the day that you want me to complete the SEO strategy for your client. I recommend you pick a day that's quite a bit ahead of your timeline for your website design work. The SEO Strategy can sometimes drive the site structure in a different direction, plus your copywriter will want the data before they start writing the content. It's also good to pick a day that you're available to answer questions from me via Messenger as I might need to check in with you if there's any big SEO decisions to make in terms of page level info.

Welcome Kit

Once you've locked in your date

My Welcome Kit will arrive in your inbox with further details on what to expect from working together, and what you need to do to help the project run smoothly. I also outline expectations of results with regard to SEO, and how there's no guarantee with Google.

SEO Questionnaire

One Day Later

You'll receive an online questionnaire via my client management system (Dubsado) with a number of questions that helps me dive deep into your client's SEO requirements. We'll chat in our first call about whether you want to send this directly to your client (and I'll 'whitelabel' the form) OR if you plan to integrate my questions into your own onboarding process and then manually fill in the questionnaire yourself.

Our White Label SEO Day

Your booked date

Whoop whoop! Your day of stress-free SEO is here. I'll send you a message so you know I've kicked off your project, and then get to work. I kick off with keyword research, then categorise this into clusters to feed into the page-level strategy using searcher intention.

Your White Label SEO Plan

At the end of our SEO day

I put all the final data together into a Google Sheets strategy document. You can make a copy of this document and add your own branding to send it to your client in which ever presentation manner you want. You'll also receive training videos on how to use the data and apply it to your client's website.

Want to partner on more client projects?

Once the you've realised how much easier this is

If you've been happy with the process and want to lock in more white label SEO strategies for your future client projects, hooray! I love working with other web designers and helping your beautiful sites rank for your clients. For each new project simply follow the process again and enquire afresh for each new job.

An SEO bestie for life!

Ongoing

I want you to feel as confident as I do with SEO for your client sites, so I’m always around if you have any questions. I also have a training session option, so if you want to learn more about SEO and applying it to your websites, you can book in a half day with me.

“Success usually comes to those who are too busy to be looking for it.”

- Henry David Thoreau -

Rachel Clark from Rachel Jane Design lounging on a comfy bed engrossed in a white label SEO project on her iPad.